Australian intimates label, Lovable, adds another jewel to its crown in announcing former Miss Universe, Jennifer Hawkins as the face of its iconic brand. Hawkins, voted one of the world's most beautiful women, has signed a multi-year contract with Lovable that also includes working in a consultant based role across the development of the Lovable product lines and future brand campaigns. "Jennifer represents everything that our brand stands for - she's a down-to-earth, beautiful and ambitious woman with a very cheeky outlook on life. We see Jennifer as a healthy, athletic role model for the Lovable audience, and look forward to having her on the team. Part of her involvement will be to work with our design team on the product development side of the business - Jennifer loves lingerie and is excited to be part of the process, from start to finish." Dianne Taylor, Divisional Manager, Lovable Jennifer Hawkins features in the latest Lovable advertising campaign.

"Lovable is a cute, girly and fun brand. It's an exciting opportunity for me because I get to put my own input into the brand - that's the main reason I agreed to do it."- Jennifer Hawkins, Lovable Ambassador Lovable's all-Australian line up has also included Samuel Johnson, Pania Rose and Lisa Cazzulino. Gazal Corporation is one of Australia's largest publicly listed apparel companies, supplying intimate apparel, business shirts, school wear, casual and surfwear under brand names Lovable, Kissed, Mambo, Maui & Sons, Nautica, Kenneth Cole, Trent Nathan, Van Heusen, Calvin Klein, Oroton, Crystelle, Virginware, Davenport, Bracks, SMP, Kookai, Bisley, Warners, Morrissey and Nancy Ganz.

Jennifer Hawkins & Lovable news

30 Days of Fashion in September saw a real live Lovable photo shoot hosted by Jennifer Hawkins, CLEO editor, Sarah Oakes and CLEO fashion director, Aileen Marr.

Lovable LIVE has been described as the most 'fastest booking' event on the 30 Days of Fashion calendar. View all the drama and excitement of Lovable LIVE.

Click here to review more styles by Lovable.