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Lovable turns even Pinker for the Month! |
In support of National Breast Cancer Month, 5% of all lingerie sales of leading intimates brand Lovable generated via its on-line boutique - www.Lovable.com.au – will go to the National Breast Cancer Foundation (NBCF)
Lovable will proudly launch this worthy association online on 18 October and will run the sale based initiative until 18 November 2007.
By generating funding for research into the prevention and cure of breast cancer within Australia, the NBCF works towards easing the heartbreak that this illness can cause with the generous support of Lovable and the brand’s customers.
“As a business that understands and supports women, Lovable has long supported research into breast cancer prevention and cure. This fund raising initiative is a way that we can involve our customers in a positive and fruitful way to give back to an extremely worthy cause”
Dianne Taylor, Divisional Manager, Lovable
Lovable is tickled pink to be able to help the NBCF, and invites lingerie lovers across Australia to get involved this Spring by purchasing any of the lingerie styles available at http://www.lovable.com.au/ thereby contributing 5% of the total price to this admirable foundation.
For further information, please contact:
Rain T) 02 9331 3994
Karina Parry E) karina@rainagency.com.au
Amanda Manning E) Amanda@rainagency.com.au